Amagi Media Labs IPO: SaaS Unicorn Files DRHP to Raise INR 1020 Crore

Amagi Media Labs IPO

Bengaluru: Amagi Media Labs Limited, a leading SaaS company in the Media & Entertainment sector, has filed its Draft Red Herring Prospectus (DRHP) with the Securities and Exchange Board of India (SEBI) for an initial public offering (IPO). The proposed Amagi Media Labs IPO includes a fresh issue of equity shares aggregating up to ₹1,020 crore and an offer for sale (OFS) of up to 3.41 crore equity shares by existing investors.

With the fresh proceeds, Amagi plans to invest ₹667 crore into enhancing its technology and cloud infrastructure, support inorganic growth through future acquisitions, and meet general corporate objectives.

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Founded in 2008, Amagi Media Labs is a pioneer in AI-powered, end-to-end cloud-based video infrastructure. Its platform enables content providers and distributors to stream video across smart TVs, mobile apps, and connected devices.

Amagi Media Labs IPO: Pioneer in AI-Powered Cloud-Based Video

The company’s operations span three primary verticals – Cloud Modernization, Streaming Unification, and Monetization – addressing the diverse needs of content creators, OTT platforms, broadcasters, and advertisers.

Amagi’s clientele includes over 45% of the world’s top 50 publicly listed media and entertainment companies.

Its growth has been robust, with revenue from operations reaching ₹1,162 crore in FY25, marking a 30.70% compound annual growth rate (CAGR) since FY23.

Prominent investors such as Accel, Norwest Venture Partners, Avataar Ventures, Premji Invest, and others will participate in the OFS.

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The selling shareholders include PI Opportunities Funds, Accel India VI, Accel Growth VI, Trudy Holdings, AVP I Fund, and individual stakeholders.

The Amagi Media Labs IPO will be managed by Kotak Mahindra Capital Company Limited, Citigroup Global Markets India, Goldman Sachs India, IIFL Capital Services, and Avendus Capital. Post-IPO, the equity shares are proposed to be listed on the Bombay Stock Exchange (BSE) and National Stock Exchange (NSE).

With this move, Amagi Media Labs IPO marks a significant milestone in the Indian SaaS and cloud-media space, further cementing its leadership in delivering broadcast-grade cloud solutions to a global clientele.

Author

  • Salil Urunkar

    Salil Urunkar is a senior journalist and the editorial mind behind Sahyadri Startups. With years of experience covering Pune’s entrepreneurial rise, he’s passionate about telling the real stories of founders, disruptors, and game-changers.

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